The Economist reported in 2013 that surveys of the political attitudes of millennials in the UK found that they had more liberal views on social and economic issues than older demographic groups. They favored individual freedom, small government, low taxes, limited welfare programs, and personal responsibility. While support for increasing welfare programs for the poor at the expense of potentially higher taxes has steadily declined among all living demographic cohorts in the UK since the 1980s, millennials most disapprove of these spending programs, according to data from Ipsos MORI and the British Social Attitudes Survey. On the other hand, they had a more relaxed attitude towards alcohol consumption, euthanasia, same-sex marriage, and drug legalization. They did not like immigration, but less than their elders. They are more likely than their seniors to support reducing public debt. They cared about the environment, but not at the expense of economic prosperity, and they supported the privatization of public services. In other words, they were classical liberals or libertarians. Ipsos pollster Ben Page told The Economist: “Each subsequent generation is less collectivist than the last.” [275] American millennials who have served or serve in the military may have radically different views and opinions than their non-veteran counterparts.
[85] For this reason, some do not identify with their generation; [86] This coincides with the fact that most millennials lack exposure and knowledge about the military, but trust its leaders. [87] Yet some executives` views on serving millennials are not always positive. [88] Millennials in the U.S. were not initially interested in getting a driver`s license or owning a vehicle, due to new driver`s license laws and the state of the economy as they grew older, but older millennials have already started buying cars in bulk. In 2016, millennials bought more cars and trucks than any other living generation, with the exception of baby boomers. In fact, millennials have surpassed car-owning baby boomers in California this year. [316] A working paper by economists Christopher Knittel and Elizabeth Murphy, then at the Massachusetts Institute of Technology and the National Bureau of Economic Research, analyzed data from the U.S. Department of Transportation`s National Household Transportation Survey. Census Bureau and the American Community Survey to compare the driving habits of baby boomers.
Generation X and the oldest millennials (born between 1980 and 1984). This revealed that popular history is superficially true: American millennials own an average of 0.4 fewer cars than their elders. But when various factors – including income, marital status, number of children and geographic location – were taken into account, such a distinction ceased. Once these factors are taken into account, millennials travel longer distances than baby boomers. Economic forces, namely low gas prices, higher incomes and growth in the suburbs, mean that millennials have an attitude toward cars that is no different than their predecessors. An analysis of the State Smart Transportation Initiative`s National Household Travel Survey found that high-income millennials drive less than their peers, likely because they can afford the higher cost of living in larger cities where they can use alternative modes of transportation, including public transit and ride-sharing services. [317] After more than a year of turmoil, people of all generations are rethinking what work really means to them, and many are even calling it stopping. What does this mean for your hiring efforts and how can you tailor your recruitment strategies to the needs of a large pool of intergenerational candidates? Another area highlighted by Gallup`s research is work-life balance. Millennials are less willing than older workers to sacrifice their health and well-being for a job.
They see the two as inextricably linked, meaning a few benefits in the office won`t be enough. Creating a healthy balance between work and personal time — and making that balance a part of your employer brand — will do more to attract millennial candidates than investing in table tennis equipment and other equipment. Despite the availability of affordable housing and broadband internet, the ability to work from home, the reality of high student debt, and the stereotype of living in their parents` basement, millennials continued to move from rural counties to urban areas in the early 2010s for lifestyle and economic reasons. [212] At the time, millennials were responsible for the so-called “back-to-the-city” trend. [213] Between 2000 and 2010, the number of Americans living in urban areas increased from 79 percent to 80.7 percent, while those living in rural areas increased from 21 percent to 19.3 percent. At the same time, many new cities were born, especially in the Midwest, and others, such as Charlotte, North Carolina, and Austin, Texas, expanded considerably. [214] According to demographer William Frey of the Brookings Institution, the population is made up of young adults (18-34 years) in the United States. Urban cores grew 4.9% between 2010 and 2015, largely driven by ethnic minority millennials, particularly in places like Atlanta, Boston, Houston, San Antonio and San Francisco. In fact, this demographic trend has made American cities and their established suburbs more ethnically diverse. On the other hand, white millennials were in the majority in the suburbs and emerging suburbs. [215] Mini-apartments, originally found primarily in Manhattan, have become increasingly common in other large urban areas as a strategy to cope with high population density and demand for housing, particularly among people living alone.
The number of one-person households in the United States reached 27% in 2010 compared to 8% in 1940 and 18% in 1970; in places like Atlanta, Cincinnati, Denver, Pittsburgh, Seattle, St. Louis and Washington, D.C., it can even exceed 40 percent, according to census data. The size of a typical mini-apartment is 300 square feet (28 square meters), about the size of a standard garage and one-eighth the size of an average single-family home in the United States in 2013. Many young city dwellers were willing to give up space to live in a place they loved. Such apartments are also common in Tokyo and some European capitals. [216] Census Bureau data shows that in 2018, 33.7 percent of U.S. adults under the age of 35 owned a home, compared to a national average of nearly 64 percent. [217] As the name suggests, millennials are known to have been born towards the end of the last millennium.